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The Stockist Hub

Support to Help You Sell Probiotics with Confidence

Welcome to the Stockist Hub – your dedicated space for guidance, tools and practical support when selling topical probiotic pet care and cleaning products.

Whether you're training staff, answering customer questions, or planning promotions, everything you need is here in one place.

  • Product guides and images
  • Safety data sheets
  • Selling tools and scripts
  • Marketing materials and updates
  • Practical retail support

Go straight to Marketing Assets & Brand Materials →

Need help?

Email trade@ingenious-probiotics.com.
We come back to you as soon as possible - usually within one working day.

Step 1 - Understand the Foundations of Probiotic Care

First time stocking probiotics? Start here.

Before exploring selling strategies, take a few minutes to understand the core principles. When the science is clear, explaining probiotics becomes straightforward.

These three short guides cover:

  • What probiotics are (beyond the gut)
  • How spray-on probiotics work on skin and surfaces
  • Why customers are increasingly choosing balance-based care

Recommended for: New stockists and staff training.

Reading time: Approx. 8 minutes per guide.

You don’t need to memorise microbiology - just understand the principles.

  • Illustration of friendly probiotic bacteria used to explain what probiotics are
    • Support balance rather than sterilising
    • Help beneficial microbes take the lead
    • Appeal to customers concerned about harsh chemicals
  • Person cleaning a home surface with a pet nearby, illustrating how topical probiotics work for both pet care and everyday cleaning
    • Break down dirt, odours and allergens
    • Continue working for up to 72 hours
    • Work through bio-competition and natural enzyme activity
  • Woman relaxing with dog in a clean home, illustrating the benefits of topical probiotics.
    • Provide longer-lasting hygiene
    • Reduce reliance on anti-bacterials
    • Support calmer skin and fresher indoor environments

Why We’re Trusted in Practice

Our approach is grounded in years of experience in indoor air quality and environmental health - shaping how we position and support probiotic care in everyday practice.

Explore our background, independent reviews and case studies to see how these solutions are used and trusted every day.

  • The story behind Ingenious Probiotics

    Our journey to supporting better health for people and pets.

  • Verified independent feedback from customers using topical probiotics.

  • Dog wearing glasses looking at laptop, representing probiotic case studies and real-world results in pet care

    Real-world results of probiotic solutions in practice.

Step 2 - How to Sell Probiotics with Confidence

With the foundations in place, these tools help you confidently explain, recommend and position probiotic care in-store.

Why Sell Probiotics?

Customer awareness around harsh chemicals, microbial balance and overuse of antibiotics continues to grow. Pet owners and households are actively seeking solutions that feel safer, more sustainable and aligned with modern health priorities.

Probiotic pet care and cleaning products offer a practical, balance-based alternative to traditional antibacterial approaches.

The Commercial Advantage 

Probiotic pet care and cleaning products offer:

  • Clear differentiation from mainstream antibacterial products
  • Odour control at the source - not fragrance masking
  • Support for allergy-prone pets and households
  • Longer-lasting action (continues working for up to 72 hours)
  • Alignment with antimicrobial stewardship awareness
  • Vegan and cruelty-free credentials
  • Eco-conscious positioning with biodegradable formulations and concentrates.

News, Training & Updates

Keep your team confident with product updates and new educational content that supports sales and customer conversations.

  • Product updates, developments and industry insights on topical probiotics.

  • Recorded webinars, expert guidance and practical discussions.

Evidence, Safety & Credentials

Independent research, recognised certifications and clear documentation supporting safe, responsible use.

  • Laboratory research studying topical probiotic science and microbial balance

    Research and scientific literature relevant to topical probiotics.

  • Eco certification supporting environmental responsibility in probiotic products

    Independent certifications for eco-responsibility and standards.

  • Safety data sheet and compliance documents for topical probiotic products

    Safety data sheets (SDS) for topical probiotic products.

Trade & Account Support

Helping Our Customers Find You

Keep your store details up to date on our Stockist Map.

Email us to request a listing update.

Marketing Asset Library

Access the full Marketing Asset Library below.

Download individual categories or explore the complete asset folder.

Product Images

LUCAA+ Pet

LUCAA+ Animal Care (these are the usual LUCAA+ products with updated labels clarifying suitability for dogs, cats, rabbits, birds and horses too).

Tvati Pet (Natural joint and pain management massage oil for dogs)

Provilan Clean

Provilan Earth

Ancillaries

Product Videos

LUCAA+ Animal Care

Icons

Probiotic product icons

Loves... icons

Logos

Brand logos

Flyers

Pet care product flyers

Order Information

Box quantities per size (for info only - mixed boxes accepted)

Terms & Conditions

Terms & Conditions (All the small print, plus our specific terms & conditions for resale within the UK and internationally.

Brochure Archive

Archive of historical product brochures and marketing materials for reference only.